Digital Marketing Manager

Description

A global investment management firm is hiring for an experienced digital marketing candidate for a 1 year contract. Reporting into the Marketing Director, you will be responsible for digital marketing across the UK and Europe.

Leading a small team in London and working within a global matrix, responsibilities will include:

• Develop marketing strategy to increase client engagement for the UK and Europe
• Creation and successful delivery of digital campaigns
• Grow digital marketing efforts through the use of marketing automation platform (Marketo), as well as working hands-on developing HTML email marketing campaigns
• Take the lead on web management projects and ensure timely delivery
• Manage social media activity and oversee video content production
• Drive traffic onto the firm’s platform and track progress to improve conversion rates
• Ensure the website remains current, competitive and supports the brand strategy
• Work collaboratively with the wider commercial team and distribution partners to enthuse all stakeholders about the scope for digital marketing to achieve results

Key skills required for this role:

• Experienced digital marketing candidate with a commercial mind set
• Knowledge of digital best practice, latest trends and a passion for digital marketing
• Strong working knowledge of Marketo and HTML
• Investment management industry experience is required
• Strong communicator comfortable working in a global framework
• European language skills particularly German or Italian would be beneficial

 

This role is essential in driving the firm’s digital marketing strategy and ensuring an effective client experience.

 

“Mason Blake acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. Mason Blake is an equal opportunities employer and welcomes applications regardless of sex, marital status, ethnic origin, sexual orientation, religious belief or age.”